Al-Mahmoudi, Fadl Mohammed Ibrahim, and Muath Hassan Abdo Al-Masni. “Social Media Platforms Impact on Integrated Marketing Communications: A Case Study of Yemen Mobile Phone Company”. Journal of Arts 11, no. 4 (December 29, 2023): 659–701. Accessed November 21, 2024. https://journal.tu.edu.ye/index.php/artsmain/article/view/1699.