1

The Role of Strategic Bridging in Promoting Ecological Manufacturing Practices: An Exploratory Study of the Opinions of Managers in Some Construction Industry Companies in the Kurdistan Region of Iraq

  • Haval Binkeen Qasim Kittani مؤلف
  • Hinar Ibrahim Amin مؤلف

Abstract

The study investigated how strategic bridging contributes to ecological manufacturing practices among construction companies in the Kurdistan Region of Iraq. Adopting a descriptive analytical approach, data were gathered from 60 private sector decision makers through questionnaires and analyzed using PLS SEM. Results indicated that strategic bridging exerts a positive and statistically significant influence on eco industrialization (path coefficient = 0.352, t = 2.221, p = 0.050), though it accounted for only 12.4% of the variance. This modest explanatory power reflects the predominance of external market forces and the lack of stringent environmental legislation over internal voluntary strategies. Accordingly, the study recommends coupling corporate initiatives with binding governmental regulations to achieve a more effective transition toward green manufacturing.

Keywords

Strategic Bridging Ecological Manufacturing Construction Industry Sector Green Manufacturing Structural Equation Modeling

Downloads

Download data is not yet available.

References (17)

  1. Bocken, N. M. P., de Pauw, I., Bakker, C., & van der Grinten, B. (2016). Product design and business model strategies for a circular economy. Journal of Industrial and Production Engineering, 33(5), 308-320. https://doi.org/10.1080/21681015.2016.1172124
  2. Bontis, N. (1998). Intellectual capital: An exploratory study that develops measures and models. Management Decision, 36(2), 63-76.
  3. Bromiley, P., McShane, M., Nair, A., & Rustambekov, E. (2015). Enterprise risk management: Review, critique, and research directions. Journal of Management, 41(1), 265-276.
  4. Brown, L.. (1991). Bridging organizations and sustainable development. Human Relations, 44(8), 807-831. https://doi.org/10.1177/001872679104400804
  5. Campbell, J.. (2007). Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility. Academy of Management Review, 32(3), 946-967. https://doi.org/10.5465/amr.2007.25275684
  6. Elkington, J. (1998). Partnerships from cannibals with forks: The triple bottom line of 21st-century business. Environmental Quality Management, 8(1), 37-51. https://doi.org/10.1002/tqem.3310080106
  7. Frosch, R., & Gallopoulos, N.. (1989). Strategies for manufacturing. Scientific American, 261(3), 144-152. https://doi.org/10.1038/scientificamerican0989-144
  8. Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2021). A primer on partial least squares structural equation modeling (PLS-SEM). Sage publications.
  9. Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43(1), 115-135.
  10. Kaplan, R. S., & Norton, D. P. (2006). Alignment: Using the balanced scorecard to create corporate synergies. Harvard Business Press.
  11. Porter, M. E., & van der Linde, C. (1995). Toward a new conception of the environment-competitiveness relationship. Journal of Economic Perspectives, 9(4), 97-118. https://doi.org/10.1257/jep.9.4.97
  12. Sarstedt, M., Hair, J., Pick, M., Liengaard, B., Radomir, L., & Ringle, C. (2022). Progress in partial least squares structural equation modeling use in marketing research in the last decade. Psychology & Marketing, 39(5), 1035-1064.
  13. Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic capabilities and strategic management. Strategic Management Journal, 18(7), 509-533.
  14. Tseng, M. L., Islam, M. S., Karia, N., Fauzi, F. A., & Afrin, S. (2019). A literature review on green supply chain management: Trends and future challenges. Resources, Conservation and Recycling, 141, 145-162. https://doi.org/10.1016/j.resconrec.2018.10.009
  15. UNEP. (2022). 2022 Global Status Report for Buildings and Construction: Towards a Zero-emission, Efficient and Resilient Buildings and Construction Sector. United Nations Environment Programme
  16. Westley, F., & Vredenburg, H. (1991). Strategic bridging: The collaboration between environmentalists and business in the marketing of green products. The Journal of Applied Behavioral Science, 27(1), 65-90. https://doi.org/10.1177/001872679104400804
  17. Zhu, Q., & Sarkis, J. (2004). Relationships between operational practices and performance among early adopters of green supply chain management practices in Chinese manufacturing enterprises. Journal of Operations Management, 22(3), 265-289. https://doi.org/10.1016/j.jom.2004.01.005

Similar Articles

1-10 of 20

You may also start an advanced similarity search for this article.